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Monica Murphy was appointed Manager, Advanced Technology Demonstration Programs for the Eastern Region located in Washington D.C. in August of 2007. In this role she manages GM’s fleet of Chevrolet Equinox Hydrogen Fuel Cell vehicles and the new electric vehicle the Chevrolet Volt. Activities that fall under her responsibility in the metro-Washington, D.C. area, include test drives, loan deployments, and educational outreach with government officials, national and local media, school groups and other community organizations and leaders. Murphy was the primary GM representative supporting the D.C. area public drivers participating in the world’s largest hydrogen fuel cell market test fleet- GM’s Project Driveway. In the fall of 2010, Murphy’s team also supported drivers in the DC area as GM launched the Chevrolet Volt Advisory Board to gain feedback on the Volt prior to production
Prior to her current assignment, Murphy was the Chevrolet Marketing Manager in the Washington, Baltimore, Harrisburg and Philadelphia markets beginning in June of 2006, where she worked with retail Chevrolet dealer groups on marketing initiatives along with advertising creative and placement. In her 21-year career with General Motors, Murphy has worked extensively in marketing regions for General Motors as a District Sales Manager, wholesale selling of cars and trucks to dealerships and as a District Service Manager improving dealership service departments and creating customer satisfaction programs.
Murphy also spent a number of years of her career focused on customer assistance activities including representing GM at Better Business Bureau hearings and working at Chevrolet’s Customer Assistance Center.
Murphy earned a bachelor degree in Management with a minor in Business Administration from Ferris State University in Big Rapids, Michigan, in 1989. Murphy resides in Laurel, Maryland.